Content is king.
Whether you’re after awareness, engagement, donations, or conversions,
deliver compelling content to your audience and you’ll see results.
(Moving) Pictures
I’ve had the pleasure of personally capturing and directing the capture of imagery for almost every major industry - whether narrative driven or documentary, commercial or nonprofit.
The images, though, are only half of the equation. Being intentional about your message, using storycraft, concept development, and inspired ideation will always be what takes pretty pictures and turns them into tools that inspire engagement.
Compelling Copy
The written word is still among the most powerful ways to communicate ideas. Thoughtful, concise, and compelling copy is essential when you are seeking to touch hearts and minds.
Writing is part and parcel of all of the work that I do; be it advertising, tailored proposals, or otherwise. I’m always excited to help craft inspiring language in order to engage new audiences.
Dynamic Art Direction
Whether or not traditional print will be with us forever, static art and engaging design most certainly will.
Just like a piece of video or the written word, visual art and design should grab the viewer and tell a story of its own.
Over the years, I’ve directed the creation and design of countless static campaigns. While video production takes up most of my bandwidth these days, I still love diving into the search for what makes still imagery arresting and beautiful.